The key is to change the contest frequently, whether it is weekly, monthly, or semi-annually. Just remember, the more you change your contest the more times your visitors will come back to your site.
You will want to include part of an unique article or tip in your newsletter, and then a link to the rest. This will force your viewers to visit your site to get the remainder of the story.
Bank on your titles. One of your main goals in distributing your articles is to increase their chances of being opened and read. This can easily be done by making sure that the titles you use for your articles are attention-grabbing and truly compelling. Nobody will take a second look at your content if your titles are lousy and poorly written as people will automatically think that you got nothing valuable to share.
If you’ve been in business for decades, give yourself permission to start fresh. Imagine that you are starting from scratch. Do you love the name of your firm? Are you thrilled with your logo? Are you certain your brand matches the target buyers you want to attract? By taking a fresh look at your business, you’ll discover new keys for telling a successful story.
The first that lead generation executive have to understand is that pushing marketing links on social media is like calling people when they are partying or clubbing. They hate it. There is no dearth of spammers online and you are counted as one. To prevent that tag, your outbound call center agent has to take things easy. Get acquainted with them. Interact with them. Don’t let new additions to your page rot away in oblivion. They are your potential leads, treat them well. Find out about their lives, talk about yours. Just talking about your product and service business will bore them out. In other words, going on an overdrive to sell things will backfire and kill the lead.
Invest in, and collect, commodities and appreciating assets. Corn and pork bellies are prospecting investments. Purchases can be highly leveraged, but they’re risky. You can win or lose, big. Precious metals have a long standing history of appreciating. Collecting precious metals provides for long term asset appreciation and builds personal wealth. Gold and silver in particular has provided a 500% and 550% ROI, respectively.
Let’s say it again. Cash is a depreciating asset. Cash, earning 1% (if that), is actually losing 2.8% in value when adjusted for inflation. This means that if you have 00 in savings and earn 1%, you will have 10 at the end of the year. However, it will only have the buying power of 5 as compared to the previous year. As inflation increases and interest rates remain low, cash loses its value. In 1966, 00 bought a brand new Mustang; today 00 barely covers the taxes. You cannot save you way to retirement.
The success of postcards is neither a trick nor magic, it is plain and simple common sense put to best use. It is founded on the basics of finding the right demographics, and making them an offer they can’t resist. Everything else is finding a way to get your postcards read.